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Record Keeping, Tools & Systems Framework


One the characteristics of internet marketing is that it is (or should be) DATA DRIVEN. That means you keep records, test, adjust and make your decisions based on the data you collect. This is all about testing, tracking and analyzing. Although there a …

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Purchase Records – Purpose Records Here’s a valuable tip for you… One of the files I provide quick access to in the IMI Organizer is the Purchase Records file (a spreadsheet). If you don’t own the product, you should create such a spreadsheet and keep it somewhere handy: it is VERY useful.

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